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John Jacques Rousseau

"The animals you eat are not those who devour others; you do not eat the carnivorous beasts, you take them as your pattern. You only hunger after sweet and gentle creatures who harm no one, which follow you, serve you, and are devoured by you as the reward of their service"


Albert Einstein

“If a man aspires towards a righteous life, his first act of abstinence is from injury to animals.”


Charles Darwin

"The love for all living creatures is the most noble attribute of man."



These beautiful animals were headed for slaughter, to be sliced up and served as replaceable meals. Instead, these lucky ones were rescued. They now live their lives surrounded by other rescued animals and the care and respect of compassionate people. Thank you to Brightside Sanctuary for the use of these photographs. To read the stories of Cherie, Pablo, Esther and Annabel click here: Brightside Farm Sanctuary


Baby cowsPablo the sheepCherie the rescued pig

Why do we love some animals and treat others with such disrespect and disregard?

The majority of people have companion animals; a dog or cat they love very much and treat as a member of their family. Most people care for and look after their dogs and cats well, loving them, providing them food and water, appropriate shelter, spending money on medical bills etc. This shows that most people like or love animals and realise that they are living, feeling beings with individual personalities and yet farm animals are no different from cats and dogs. In fact, pigs are extremely sociable and playful and even more intelligent than dogs. All animals feel the same feelings of happiness, fear, loneliness, anger, sadness, grief, frustration, excitement and fun. Each one has a unique personality, needs and feelings. Despite this, farm animals are treated as though they are inanimate objects - products whose only purpose is profit. If most people who say they love or respect animals or hate animal cruelty really knew how farm animals suffered in life and in death, they would not be able to continue to support such suffering. As Paul McCartney said, "If slaughterhouses had glass walls, everyone would become vegetarian."


Make the Connection

One of the best ways to get an overview of the way animals are treated by humans is to watch the film EARTHLINGS.

Earthlings is an award- winning, feature length documentary about humanity's absolute dependence on animals (for pets, food, clothing, entertainment, and scientific research) but also illustrates our complete disrespect for these so-called "non-human providers." The film is narrated by Academy Award nominee Joaquin Phoenix and features music by the critically acclaimed platinum artist Moby. Powerful, informative and thought-provoking, EARTHLINGS is by far the most comprehensive documentary ever produced on the correlation between nature, animals, and human economic interests. (paraphrase from www.earthlings.com)


The full version of Earthlings has been provided on line for free. Click DVD cover above.


Animal Rights and Animal Welfare

If you are going veg for reasons of compassion and respect for animals, you may be interested in exploring animal rights and animal welfare. Although Animal Rights and Animal Welfare people and organisations are both aiming for better lives for animals, the philosophies underlying each are quiet different. For more information about animal rights and animal welfare, a good start would be:
RSPCA and Animal Welfare League and PETA (for Animal Welfare)
Animal Lib and Abolitionist Approach (for Animal Rights)

Whether you are an animal rights supporter or an animal welfare supporter, the facts are still the same - billions of animals are suffering in hellish living conditions and then slaughtered while still very young. For more information on farm animals go to The Awful Truth page on this website. All animals fear death and fight violently for their lives right to the very end. Many people have the fantasy that animals in countries such as Australia or America are killed humanely. To find out what really goes on in a slaughterhouse, read the description of an animal lib worker who went undercover in a chicken slaughterhouse in Victoria recently: Chicken Slaughter or look at some of the video footage here: Animal TV


The average meat eating Australian

"It is estimated, will consume in a lifetime, around 17 beef cattle, 92 sheep, 15 pigs, 1000 fish and 1171 chickens. By becoming vegetarian or vegan you are personally helping to reduce the suffering of animals and living a life of respect for animals

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